Rey Energy, which operates in the energy sector, is known for its vision of offering smarter, greener, and more environmentally friendly solutions. The brand plays a significant role in the energy sector by leveraging its strong technological infrastructure in all its operations. Seeking to extend this success to the digital realm, the brand decided to collaborate with KREABAZ. We immediately began working to strengthen its digital identity and better reflect the brand’s vision. With user-friendly designs, visual adjustments, and content that makes the brand more understandable, we reflected Rey Energy’s potential in the best possible way. Through our work, we both enhanced the brand’s prestige and met the digital expectations of its customers.
Among the digital tasks, we focused on user interface design first. The Rey Energy transformation process began with the brand’s main emphasis on a smarter, greener, and more environmentally friendly image. We brought together the corporate spirit of the brand and the general perception of the sector. Of course, while doing this, we created a user-oriented digital infrastructure. The services implemented during Rey Energy’s digital renewal process are as follows:
- User Interface Design (UI): A successful user interface design, which is the most important issue in the web world, was of paramount importance for the brand. We carefully focused on every detail that would allow us to accurately convey the brand’s purpose, goals, and services, and of course, reflect the dynamics of the industry. We paid particular attention to creating an easy-to-use website and supporting it with the right color palettes and visual work. We created a clear and simple design language within the brand’s corporate lines. We carried the brand’s professional look into the digital realm.
- Web Banner Slider Design: This encompasses all the work we did to showcase Rey Energy’s prominent projects in the most effective way and highlight the brand’s dynamic infrastructure. We successfully conveyed the services, content, and purpose to visitors through visually focused work.
- Product Photo Editing: Our main motivation in this service was to showcase Rey Energy’s work to visitors in the best possible way. In this process, which did not cover all the work we did on behalf of the brand, we made touches that would support the emphasis on clean energy and green initiatives. Through color adjustments, background enhancements, and visual consistency, the products were featured with more effective visuals in both catalogs and digital platforms.
In every step we took, we were careful to capture the brand’s clean energy and innovative perspective. By utilizing clean steps in the digital presence, we achieved a look that aligns with Rey Energy’s vision at the end of this process. Through our UX-UI work, we achieved digital harmony and touched the brand’s visuals with an eco-friendly perspective. At the end of this process, both the brand and we gained a unique experience. Ultimately, Rey Energy achieved a structure that allows it to maintain its strong position in the energy sector in the digital environment as well.
