Web Site Design

    Mobil Web Sitesi
    Web Site Design
    2022-12-040

    Building Mobile Friendly Website

    What is Mobile Friendly Web Sites?

    A mobile friendly website; that is, a responsive website is a web site that is positioned according to mobile devices such as mobile phones and tablets, and whose design is arranged for the mobile device; in short, a web site that is adapted in compliance with mobile standards. Responsive means sensitive, compatible and flexible, but in the web world, this word is used in the sense of responding website. Within the scope of this responsiveness, many items such as fonts, image sizes, menu layouts, content layouts, CSS Style patterns, etc., are rearranged.

    While mobile friendliness was previously offered as an extra feature for websites, it has become one of the essential web standards in the last few years. With this standardization, design trends and mobile website usage rates are increasing proportionally.

    Mobil Internet Usage and Mobile Web Sites

    The use of mobile internet is increasing day by day thanks to easier accessibility and new developments in terms of user experiences.

    Mobil Internet Usage and Mobile Web Sites

    Mobil Internet Usage and Mobile Web Sites

    The rate is intensely increasing every year more than before. According to We Are Social 2020 data;

    • The number of internet users is 4%, or 2.4 million
    • The number of social media users is 4.2%, or 2.2 million.
    • The number of mobile users is 3.4%, or 2.6 million people.

    As can be seen from the numbers here, mobile internet usage is increasing day by day. In line with this increase, the importance and usage rate of mobile compatible websites increases.

    Mobil Friendly Web Sites and Google

    It is reported that search engines pay more importance to user experience (UX) day by day and accordingly, websites that care about user experience are highlighted in search results. There are several main reasons why Google and other search engines make much of mobile-friendly websites and rank them higher in search results;

    • With the increase in mobile internet usage, mobile searches make up more than half of the traffic in search engines.
    • With the increase in traffic, the devices preferred by advertisers are shifting from desktop to mobile.
    • When the relevant website is not a mobile-friendly one, the duration and rate of users signing in the website falls down tragically.

    Advantages of Responsive Design

    • The maximum time for potential customers or users to wait for loading a website is between 3 and 5 seconds. Considering this, the speed of mobile-friendly websites on mobile devices cannot be ignored. In other words, with mobile friendly websites you offer to your customers or users, you can turn them into profit thanks to the speed.
    • The main purpose of a mobile compatible website is to provide a more enjoyable and useful experience to your customers or users. This experience is brought to the highest level with mobile friendly websites.
    • Thanks to the menu layouts of the mobile friendly websites, which can fit in the limited screen size of ​​smartphones and tablets, you ensure that the content or information you present on your website meets your users with full performance.
    • Mobile friendly websites make purchasing processes faster and easier for e-commerce companies, and it brings customer-brand loyalty to the highest level.
    • Mobile friendly websites are more economical than mobile apps and provide an ease of use for users without having to download any apps.
    • As a result of the latest updates of Google and other search engines, mobile-friendly websites are moved to higher ranks in search engines. This supports search engine optimization.

    Essentials for an Effective Mobile Website

    To design an effective mobile website, you should build it on UX and UI, that is, user experiences and user interface. In the light of these, the following items can be listed.

    • Considering that a user can only wait for 3-5 seconds maximum for a mobile website to download, optimize your website specifically for mobile devices.
    • How does the user interact with the content that comes up with the quick downloading of the site? How many steps does the user take to reach the information or content they are looking for on the relevant website and how satisfied are they with the content they reach with this interaction being at the optimum level? The menu of the mobile friendly website should be very simple and target-oriented. You need to make everything visible so that the user can review the content, without having to enlarge it.
    • The steps of searching, filling out a form, and searching for a product or purchasing a product within the mobile friendly website should be fast and easy to use. In this way, the user experience is maximized and user loyalty is increased.

    Mobil friendly Website and Evaluation of the Results

    The success of a website is now measured by its compatibility and success on mobile devices. Considering how high the mobile usage rate is, mobile optimization should be the main goal of every website owner. To that end, Kreabaz expects you to contact us to renew your websites, where you offer your products and services as your first meeting place with users, at affordable prices within the most optimum time.

    Building an E-Commerce Website 1
    Web Site Design
    2022-06-240

    Building an E-Commerce Website

    Building an e-commerce website has become very popular not only in the digitalizing world but also in this period when our shopping habits are changing. While many companies, brands and people are now more willing and determined to build an e-commerce website compared to 6 months ago due to Covid-19, it is necessary to impulsive actions. In this article, we will try to explain about the requirements and steps of building an e-commerce website.

     

    I want to build an E-Commerce Website

    Nowadays, we have quite frequently come across the question “How to build an e-commerce website?”. We should say that this process is not as easy and simple as it is thought, both in terms of technicality and time. When building an e-commerce website, it is of great importance that we should act as if we establish a physical store and make effort for that. Of course, although both the setup and marketing expenses of an e-commerce website are not as challenging as a traditional store, a considerable effort is required.

    Whether an e-commerce website is built for an existing brand with a physical store, or whether it is a new brand that is only accessible in digital environment, the following basic steps should be followed to reduce the rate of failure.

     

    Where should we start to build an E-commerce website?

    You can review the basic information and details of which processes and steps you should take when building an e-Commerce Website as follows:

     

    E-Commerce Website and Product Selection

    When creating an e-commerce website, it is important that the product is of high quality and should be sought after by customers, as in all types of commerce. Even if the product is not in demand, a marketing process should be organized in a way that the product can be made in demand. We recommend that you should evaluate the product and market first before saying I have a product and I want to build an e-commerce website. “Why should customers choose you or your products?” It is very important that you answer this question quite objectively. Depending on your answer to this question, it would be useful to proceed to the next step.

     

    Technical Systems required for E-Commerce Website

    This point is very critical. There are hundreds of alternatives in the market to build an e-commerce website. Ready systems, special software and open source platforms. It is rather difficult and meaningless to tell which one is best or better than the others. At this point, your business model and goals are important to make a decision. Of course, budget will come into play and affect the whole process. If I buy a ready-made system, it may be difficult to expand this system later; if I have special software written, it may go beyond my budget; or do open source systems cause different problems? The answers to these questions will determine what infrastructure you will choose. However, in our opinion, open source systems are the most preferable among these 3 methods in terms of budget and flexibility, as well as your business and your aesthetic perception. Along with the relevant infrastructure preference, a hosting or server where the system will be installed should be chosen. In fact, it is very important that the hosting or the server should be integrated with the system to be installed. For example, choosing a Linux server or hosting for an e-commerce website prepared with ASP.net would be a very wrong decision. What is important here is the possibilities your server system offers you within the scope of legal obligations. Your preference should be based on various items such as keeping the relevant data for a certain period of time, system security, backup opportunities as per the regulations.

     

    Payment Methods for E-Commerce Websites

    There are multiple payment methods available for an e-commerce website. Which method you should prefer depends both on the target audience, the target market and the systems you use. Common payment methods for e-commerce systems are;

    • Cash on delivery,
    • By credit card,
    • By EFT or bank transfer

     

    As we mentioned above, it is very important for which target market these payment methods will be made available. Preferably, these 3 models should be included in your system, but you can also take steps gradually without forgetting that each of them will cause different expense items. For example; If you try to enter a country like Russia, where credit cards are rarely used and the rate of cash on delivery is 74%, you should offer cash on delivery option; otherwise, it may take a long time for you to build trust for the target audience and make a profit. Of course, this will also affect your budget. In this regard, it is useful to analyze and decide on the payment methods accordingly.

     

    Documents required to build an E-Commerce Website

    After deciding about which infrastructure your e-commerce website will be built on, you have to fulfill certain legal requirements as if you were opening a physical store. Of course, you will need a brand and a business organization. Then, the user agreement, distance sales agreement and confidentiality agreement, which you must present to the user before becoming a member of your e-commerce website, should be clearly communicated to the customers online. Also, the information such as company name, contact numbers, and location should also be clearly displayed on your e-commerce website. If the customer who will buy products  from your e-commerce site is a citizen of the Republic of Turkey, it is very important to receive Identification Number of the customer. Therefore, it is very beneficial to take your steps according to legal obligations.

     

    Marketing Methods for E-Commerce Websites

    You have built your e-commerce site and everything is fine. You have a fast website, great products, and a team to make sure it’s sustainable. Well, now how will your potential customers know about your products? In other words, the most critical point of marketing.  Although it is regarded as very easy by many people, this step is actually the most complex one and must be designed quite accurately. We can list some digital marketing methods below as part of the steps to be taken by the professionals:

    • Google Ads (Adwords),
    • Social media management,
    • social media marketing,
    • Search engine optimization (SEO),
    • E-mail marketing studies,
    • Video marketing

     

    Building an E-Commerce Website 2Shipping for E-Commerce Websites

    Perhaps one of the most important steps in e-commerce management is the shipping processes. The most important underlying reason is to ensure customer satisfaction. Your products are great, your website is very stylish. Everything is going very well. Still, your products do not meet your customers in a timely manner. Your brand is losing favor with your customers. To avoid this undesirable situation, you should choose your courier company and identify your agreements very well. We recommend that you pay attention to the following items when choosing the shipping method;

    • Which shipping methods will you prefer?
    • What are the dimensions of the products you will sell?
    • What are the packaging processes and costs?
    • Calculation of shipping fee
    • Are you going to sell your products including or excluding shipping costs?

     

    E-Commerce Sites and Market Places

    Online marketplaces are platforms that bring customers and sellers together on a single platform, and where sellers open their own online stores and sell their own products.

    An e-commerce ecosystem does not exist with or without Marketplaces. This expression actually tells us a lot, but it is useful to share some details. The ultimate reason is the commission that the marketplaces receive. Although the rates of commission are quite high, the sales value is paid to you quite late. However, while you can increase your sales with the power of the marketplaces,  your own e-commerce website  may be get lost in the process. As we said at the beginning of this article, e-commerce is not possible with or without them.

    If you decide to sell in marketplaces, the integration of your e-commerce website with these platforms will also provide you with great convenience in terms of workload.

     

    Building an E-commerce Website and Final Evaluation

    Building an e-commerce website is no different than opening a traditional store and improving it and making a profit for the business. We recommend that you work with the professionals to carry out and fulfill your obligations in the most accurate way. You can contact Kreabaz Digital Advertising Agency and quickly make a profit on your online store.

    How Much Does a Website Design Cost?
    Web Site Design
    2022-03-160

    How Much Does a Website Design Cost?

    From time to time, we encounter many questionsregarding website design prices such as, “How much do charge for a website; what are web design prices; how much is a website; What is your price for a web site?” Although we do not find this situation strange, the perspectives of both some companies from the sector and customers surprise us.

    We do not find this kind of fixed price correct in this immense field, especially in the web design where both design and technology are involved.A web design or software company may have a price list. However, dealing with website design and website software according to fixed prices simplifies the work and cause the customers to ask different questions. Still, it may also cause different disagreements about the development of the project later on.

     

    How do Website Prices Change?

    The question “How do Website Prices change?” can have various answers, and accordingly, each digital advertising agency can diversify its answers according to its own management, technical equipment, technical competence and perspective. The answers to these questions may also reveal the technical basis on which the website will be based. In this context, we can answer the question “How do Website Prices change?” by asking the following questions;

    • What is the sector the website will be preparedfor,
    • How many pages will the website consist of on average?
    • Is a management panel required for the website, if so, what is its scope?
    • In which languages will the service be provided; who will create the content in those languages?
    • Is there a particularly preferred software language,
    • Will a responsive website or accelerated mobile page website technology be used in the mobile compatibility process,
    • What is the scope of technical maintenance of the website,
    • What are the fees to be paid each year,
    • What type of files (video, image, pdf, etc.) will there be in the hosting,
    • What is the scope for updating the website,
    • Are hosting, domain or SSL fees included in this price given for the website?

    According to the project, questions may vary, but in general, it is very important to answer the above questions.
    Please contact us regarding any question you may have about the web design and web software world.

     

    How Much Does an E-Commerce Site Cost?

    This question becomes particularly extensive when creating an e-commerce website. While various package systems are offered to customers by companies, you may see some notesin these e-commerce packages. Except for some companies that do their job very well in the sector, we should say thatfor most of the notes, you can hear the following answers; “In fact, we have mentioned it there, and that’s what we meant.”Particularly, if we want to have an e-commerce website, the questions and the answers should be clearer and more understandable. In addition to the above questions, asking the following questions to the customer will guide the customer and the advertising agency more accurately to obtain more accurate results.

    • Which payment methods will be used for e-commerce websites?
    • Will there be cargo integration,and if so, which companies offering payment methods will be preferred?
    • Will there be CRM or accounting program integrations?
    • Which modules will be included in the relevant e-commerce site by exemplifying different modules in other websites from the same sector?
    • *In which currencies will be available for shopping?
    • *Will there be regional language identification?

    Asking and answering such questions beforehand will ensure the project to progress better.

    As a result, although stereotyped price policies seem to work to a certain extent,it is quite possible that these policies cannot be determined very clearly by both the customer and the digital advertising agency. We think that tour way of working will be more beneficial in terms of both reducing the price, improving the quality of the work and increasing the mutual satisfaction of both parties.

    If you have any questions about the world of web design and web software, you can contact us without any hesitation.